RealTime IT News, Bluefly Plan Campaigns Networks signed marketing and advertising agreements with Denver-based kids-oriented retailer and New York City-based clothing retailer Bluefly Inc.'s product line, which includes a selection of 10,000 toys, video games, software videos and musical instruments, will be advertised throughout Networks.

Discount designer fashion retailer's placement will include key word banners, fixed positioning on the Networks Shopping Channel, seasonal promotions and fixed sponsorship buttons in many of the fashion and beauty areas throughout the Networks. Spending was not disclosed for either deal. is an Internet network dedicated to women, featuring original content, personalized services, community and online shopping. The network is comprised of more than 90,000 pages of content organized into 19 topical channels.