Lycos Wins Advertising Dispute
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In early November, Laborador sued Lycos for using a labrador retriver in an advertising campaign. Labrador alleged that Lycos was aware of its name and logo before it introduced the television, print and radio ad campaign.
Labrador makes the E-Retriever software program that allows users to find a Web site by typing key words into an Internet browser, instead of a complete URL.
Labrador had asked a federal judge to force Lycos to stop using the dog as its logo and to award it unspecfied damages for trademark violation and deceptive trade practices.