RealTime IT News

Big Flower Invests in Solbright

Solbright Inc., a developer of advertising infrastructure solutions for Internet publishers and agencies, announced an unspecified strategic investment by Big Flower Holdings Inc.

"Solbright is uniquely positioned to develop streamlining solutions for Internet-based marketing and advertising," said Theodore Ammon, chairman of Big Flower Holdings. "Our advertising management and software development expertise at Columbine JDS and our direct marketing capabilities at Webcraft will assist Solbright in solidifying its position as a leading developer of front-office software solutions for online advertising."

Big Flower joins Solbright's growing list of institutional and strategic partners including Atex Media Solutions, Inc., The Travelers Insurance Company, Keystone Venture Capital, Kistefos AS and Genesys Partners Inc.

Solbright markets software solutions that automate Internet marketing and advertising workflows. Big Flower Holdings is an advertising and marketing services and solutions company which provides more than 3,000 retail, advertising agency, broadcasting, manufacturing and newspaper customers with targeted, promotional advertising products, services and software.