RealTime IT News

AdForce Signs Contract with Banner Brokers

Ad outsourcing and delivery company AdForce Inc. signed a one-year contract with Banner Brokers, an online advertising network service.

AdForce will be the primary ad server for the Banner Brokers network, delivering targeted ad campaigns to the network's 1,000- plus publisher Web sites. Financial arrangements were not disclosed.

Banner Brokers President Mike Brown said the network expects to deliver 45 million impressions in August through the use of AdForce 3.0, AdForce's new advertising management product.