RealTime IT News

Encarta Account Lands at Quantum Leap

Quantum Leap Communications Inc. has a number of online advertising and e-mail marketing assignments for Microsoft's Encarta brand.

The majority of the assignments involve promotion efforts for Microsoft's Encarta Online Deluxe Encyclopedia product.

Billings were not disclosed.

Quantum Leap already has launched the new Microsoft Encarta Reference Products Web site in nine international versions that feature information on the 2000 line of Encarta products.

The international work, which includes a Japanese version, was done by Quantum Leap sister company YAR Communications Inc., a multicultural marketing company. Quantum Leap also has as clients MSNBC.com, MSN Slate and MSN Internet Access.