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Quantum Leap Opens San Francisco Office

Internet agency Quantum Leap Communications, a subsidiary of Leapnet Inc., opened a new Customer Development Group based in San Francisco.

The company said the new office is being launched in response to growing demand for expertise in relationship marketing on the Internet. Christopher McCarthy was named managing director of the San Francisco office.

"Clients are growing more sophisticated in the pursuit of a long-term business strategy that involves building relationships with their customers," said Frederick A. Smith, Leapnet chairman and CEO.

"This new Customer Development Group expands upon the foundation Quantum Leap has built with its consumer-focused approach to Internet development and advertising."

McCarthy joins Quantum Leap from his most recent post as the president of Experience Architects LLC, a consulting firm that develops online customer experience strategies and online relationship marketing programs.

Quantum Leap clients have included Wal-Mart Stores, SAM's Club, American Airlines, Ernst & Young, MSNBC.com, MSN Slate, MSN Encarta, MSN Internet Access, Morningstar and the University of Chicago Graduate School of Business.