RealTime IT News

BrainBug Signs Three Clients for E-Commerce, Online Promotion

Interactive marketing agency BrainBug LLC said it has signed three major client accounts for e-commerce and online promotion:, Carrier Corp. and Billings were not disclosed.

"With each of these new accounts, we're applying our expertise to create dynamic and effective Web sites, drive traffic, and provide the back-end services necessary to fulfill the promise of e-commerce," said Matt Straznitskas, founder and president of BrainBug. is a startup that will offer travel services to exotic destinations around the globe. BrainBug is developing all of the back-end systems to power the e-commerce facilities at the site, set to launch in the spring of 2000.

For Carrier, BrainBug is directing a three-part effort to rejuvenate the company's existing Web site. The effort will include online promotions to drive traffic, an online market research survey and a complete site redesign. is another startup, aimed at busy professionals add romance to their lives through better gift-giving. With the site scheduled to launch in early 2000, BrainBug is helping to direct every aspect of the site's creation from brand development to front-end design to back-end e-commerce facilities to online and off-line marketing strategy.

BrainBug is part of the UK-based Outrider/Tempus Group, a $4 billion media and communications consortium with 43 offices in 23 countries throughout Europe, Asia and North America.