Xceed, iMedium Strike Strategic Deal
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The iMedium product, called See!Commerce, allows companies to serve a targeted advertisement and e-commerce opportunity when a user clicks on hotspots within pictures. The new information appears in a pop-up browser window.
The marketing alliance with Xceed will get iMedium's technology in front of all of the Web design shop's clients, and, iMedium hopes, help it gain traction in the marketplace.
"Partnering with Xceed allows us to introduce our See!Commerce technology to a large number of prospective Internet customers very quickly," says Brian Dooner, founder and president of iMedium.
The company says it has many other clients in beta, including the rock band Korn, which is using See!Commerce to sell clothing on its Web site.