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Click To Market Builds Netcentives Rewards into Services

Click To Market, a company that provides surveys and analysis to Web sites, is using Netcentives' rewards program to enhance its product offering to clients.

The deal calls for Click To Market to bundle Netcentives' loyalty and incentives technology into its survey and analysis offerings. The combination of these services is aimed at improving the likelihood of people filling out a particular survey.

"Businesses can use this powerful tool to learn more about their customers, win new customers, develop or strengthen partnerships with other businesses, learn more about their own organization and much more," says Amr Assal, founder and chairman of Click To Market.

Click To Market's services are similar to those offered by BizRate.com and cPulse.