RealTime IT News, Plan Co-Branded Site

Consumer review site this week partnered with restaurant reservation firm to create a co-branded site that marries their specialties -- opinions about restaurants and reservations.

The deal gives exposure through, as well as content that may help drive customers to the restaurants it serves. For, the deal provides added functionality to its users. Financial terms of the deal weren't disclosed.

The site will let consumers search through user-created reviews of restaurants, then make reservations at the ones in which they're interested.

"In the short time since we've added restaurant reviews to the site, they have become one of the most popular areas on our network," said Nirav Tolia, co-founder and chief executive officer of

So far, the company has collected around 5,000 restaurant reviews. only works with a few hundred of those locales, but it is working to expand across the country.