RealTime IT News

DoubleClick Expands Marketing Staff

DoubleClick Inc. said Lee Nadler is returning to DoubleClick's headquarters in New York as director of global marketing after recently working with DoubleClick International to launch operations in Japan and Australia.

Also announced was David A. Williams appointment as senior marketing manager.

Nadler, who joined DoubleClick as director of marketing in August 1996, was responsible for DoubleClick's original brand strategy. Before joining DoubleClick, Nadler was an account supervisor at Kirshenbaum Bond & Partners, where he worked on Snapple, Citibank, and Columbia House.

Williams joins DoubleClick from CitySearch, where he was director of marketing. He joined CitySearch in its infancy, and helped it grow to its position as an local online content company. Before entering in the Internet arena, Williams was brand manager at Cadbury Schweppes.