TMP Worldwide, Lycos Form Marketing Alliance
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advertising into their existing Windows 95 applications. rldwide entered a strategic marketing agreement with Lycos making The Monster Board and Online Career Center (OCC) the premier providers of job ads and career information for Lycos' Careers Web Guide.
Lycos users will have access to The Monster Board and OCC's extensive database of job listings from national and international employers. Financial arrangements were not disclosed.
"Our goal when forming alliances is to select partners that benefit both job seekers and employers, and our agreement with Lycos, one of the top Internet search engines, clearly accomplishes this goal," said Andrew J. McKelvey, chairman and CEO of New York City-based TMP Worldwide
Said Robert Davis, president and CEO of Lycos: "By partnering with TMP we are clearly making the Lycos experience more valuable for all of our users by bringing job seekers and employers together through our reliable, easy-to-use Careers Web Guide."
The Monster Board, based in Framingham, MA, and Online Career Center, based in Indianapolis, are products of the Interactive Division of TMP Worldwide, which says it is the 14th largest advertising agency in the United States, with specialties in yellow pages and recruitment.