Yoyodyne and Bellsouth.net Offer Sweepstakes
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The customized online marketing program has been developed by Yoyodyne to increase traffic to BellSouth.net's Web site, and generate customer interest in BellSouth.net's online services, the companies said.
The online sweepstakes is running in conjunction with BellSouth's "Nobody Knows A Neighbor Like A Neighbor" advertising campaign. Spending was not disclosed.
The 12-week promotion will offer consumers the chance to win vacations to their choice of either New Orleans, Orlando, or Myrtle Beach, SC.
Since its launch in 1995, Yoyodyne has created and implemented more than 100 promotions, including custom games and multi-sponsor sweepstakes, for a variety of corporate clients such as KPMG, H&R Block, Reader's Digest, Modem Media, Prodigy, Sony Music Entertainment, Sprint, and ZDNet, among others.