get2net Contracts With NetCreations
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get2net will post registration forms on its pages to enable users to sign up for relevant opt-in e-mail lists, which will be managed by NetCreations.
The get2net contacts will be made available only to direct marketers who send out offers for products and services specifically requested by get2net users who have registered for the targeted e-mail lists. When visitors register for a list, they check a box next to a category, such as "business travel" or "mobile computing," that matches their needs and interests. Visitors can remove themselves at any time.
"The get2net units reach a very unique and lucrative market segment, that of the business traveler, who are some of the most qualified and responsive high- tech decision makers on the Internet," said Rosalind Resnick, president and CEO of NetCreations. "By working with get2net, we'll be able to offer business and consumer marketers a large and responsive pool of tech-savvy professionals who are eager to receive their offers."