HotSocket Names Proteam's Kipust to Board
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Kipust is the vice president of operations at the catalog retailer.
"Alan is a fantastic addition to the HotSocket board," said Dev Bhatia, president of HotSocket. "He brings with him a wealth of knowledge about two worlds we must understand to succeed: catalog retailing and Web-based consumer sales. With his success at managing the growth and transition strategy at Genesis Direct and Proteam, coupled with his knowledge of online retailing, he'll be one of our most valued advisors."
Formerly Genesis Direct, a database-driven catalog retailer with more than 15,000 products, Proteam recently announced a major strategic repositioning of its business and is now a Web-based retailer specializing in the marketing and sales of sports and sports related products to both fans and participants.