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Multiactive Software & Professo Join Forces

E-commerce front-office solutions provider Multiactive Software and ASP-enabler Professo today announced a partnership to co-market and co-brand each other's products and services.

Professo will offer Multiactive's ecBuilder e-commerce storefront software as part its pre-bundled, resellable suite of e-commerce and Internet services, extending its practice of integrating best-of-breed software into its "SAM" automated customer management platform.

Multiactive will be a Professo suite master reseller, offering Professo's managed e-commerce suite of services and applications to ecBuilder resellers including ISPs and Web developers, as well as to direct customers.

A complete software package, ecBuilder enables small business owners to create a complete commerce-capable Web site in under an hour on their own.

According to Patrice Guyot, chief executive officer, Professo, resellers will be able to sell ecBuilder as part of an integrated, hosted e-commerce solution under their own brand, within a framework that automates service provisioning, billing, and customer upgrades,"

"That's the best of both worlds>top-of-the-line software resold in an ASP framework," Guyot said. "Professo resellers, meanwhile, can now offer end users a tool that allows them to build a storefront on their own PCs as well as on the Web."

The Professo suite includes Web hosting, e-payment gateway and merchant account, e-mail, domain name registration, and Internet access. Multiactive will use Professo's SAM management software to automate service provisioning, customer management and billing in relation to resellers and end users alike.

John Easton, project manager for ecBuilder, believes Professo's suite of managed e-commerce services will be a large benefit to customers.

"It will offer our customers true one-stop shopping for everything beyond the storefront that they need to function online," he said. "This partnership extends our commitment to easing traditional businesses' transition into e-commerce."

Today at ISPCON, both companies are distributing free CDs containing pageBuilder and ecBuilder software. The software contains links to Professo-powered hosting, e-mail, domain registration, and merchant account solutions

Professo (New York, NY) is an ASP-enabler providing e-commerce solutions and other online applications and services for private label resale.

Multiactive Software Inc. is a developer of innovative e-business, sales, marketing, and customer management software, including the Entice!T, ecBuilder(r), and MaximizerT product lines. The company has offices located throughout North America, Latin America, Europe, and Asia Pacific and a customer base that includes such leading companies and institutions as Siemens, BankBoston, Travelers Insurance, Virgin Records, Pennzoil, and NewSouth Communications.



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