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Today's Deals: GoTo Snatches Up SearchUP

Applied Digital Solutions + Pacific Decision Sciences, Embarcadero Technologies + Advanced Software Technologies, GoTo + SearchUP, Lightbridge + Corsair Communications, Radian + ExpressClose.com, SPACE.com + Gannett, FLORIDA TODAY properties, UConnections.com + Alumnipride

 GoTo (GOTO) acquires SearchUP


   *  Amount:         $3.2 million


   *  Terms:            261,255 shares

   *  Premium:        n/a


   *  Industry:        Search/Portals


   *  Scorecard:      B-


    PASADENA, Oct. 26--GoTo , a provider of Pay-For-Performance search, comparison shopping services, and auction services to Web sites across the Internet, announced its acquisition of SearchUP, a Hawaii based corporation focused on the development of Internet related services. The patent on SearchUP's URL Position Manager strengthens GoTo's already existing robust account management tool for advertisers. GoTo will transfer 261,255 shares of GoTo common stock to SearchUP, in exchange for substantially all of its assets, including its existing operational Web site, database of registered members, registered URLs, trademarks, and the patent obtained by SearchUP on their URL Position Manager.