China Computer Giant Promotes E-Management
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One of China's leading computer makers, Founder Group, is marketing its systems for China's growing e-commerce industry by promoting the use of e-management nationwide, according to the China Daily.
The computer manufacturer, which sold 72,000 computers in Q1 this year, capitalize on China's government encouraged movement towards e-commerce.
The general manager of Founder Computer Systems Co. Ltd., Peiris Fung, told China Daily that by promoting 'e-management' the company was bettering positioning itself in the local and foreign markets.
Fung said that Founder had in the last few years invested heavily in creating e-management systems for diversified end-users.
According to the company, it's manufacturing plant in Dongguan is capable of outputting 1 million computers annually.
With the government promoting e-commerce in China and the country's growth potential, it's not a wonder that local companies like Founder are adopting an IBM-style marketing campaign to market their computers.
By 2003, International Data Corp. projects China Internet commerce revenue to be around US$5 billion and its Internet population will reach 16 million.