RealTime IT News

Imagine Media Acquires ICONOCAST

Imagine Media announced it acquired ICONOCAST, a leading e-mail list for Internet advertisers and marketers.

Imagine, publisher of MacAddict, PC Gamer, among others, reports the acquisition reflects its strategy to target "Internet market intelligence." Financial details were not disclosed.

"ICONOCAST is already a must-read for anyone interested in marketing and media in the late 1990's. We look forward to helping the brand realize its true potential," said Chris Anderson, CEO Imagine.

Michael Tchong will resume his editorial responsibilities as well as carry the title of Chief Information Architect.