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RealTime IT News

ninemsn LinkExchange Partners with Major Net Identities

Australian portal player ninemsn.com.au has announced that its online suite of services for small businesses, ninemsn LinkExchange, has partnered with several major companies in a move to help small businesses succeed on the Internet.

The localised version of LinkExchange has teamed up with Telstra, AltaVista Australia, Yellow Pages Online and NetNames to bring Web marketing tools and e-business solutions to Australian small businesses and Web site owners to increase online traffic and sales.

Steve Vamos, ninemsn's CEO, said the company's aim is "to duplicate the success that has been experienced in the United States helping small businesses succeed on the Web by providing them with tools and services to find new customers and increase their sales."

In addition to Internet access and Web hosting services, ninemsn LinkExchange is also offering a number of other products from its suite of services including BannerNetwork, a service which enables Web site owners to build traffic by showing banner ads on their site in exchange for placing ads on other network sites. The ninemsn LinkExchange banner network currently spans more than 400,000 sites.

Other products include AdStore, where small businesses can purchase affordable advertising on some of the leading sites on the Web, including Excite, Yahoo!, ninemsn, AltaVista Australia, Yellow Pages Online, as well as the LinkExchange network.

NetNames will provide site registration allowing new companies to establish their brand identity online by customising and registering a domain name.