CyberSource Makes software.net Separate Company
Page 1 of 1
CyberSource Corp. today announced plans to make its software.net division a separate entity, and said the online software retailer signed the latest in a series of co-marketing agreements, this time with Excite Inc.
Under the restructuring, CyberSource's division devoted to digital commerce and rights management services will be headed by current CEO and president Bill McKiernan. Mark Breier, former vice president of marketing at Amazon.com, becomes the newly appointed CEO of software.net.
"Over the last four years we have created two very successful businesses--software.net and CyberSource Corp.," said McKiernan. "As these businesses have evolved it has become obvious to us that they address different market segments and require different business models and marketing skills. It makes sense for them to focus on their respective markets, technologies and customers and give them both the opportunity to become two hugely successful independent businesses."
In a separate announcement, software.net said it completed a three-year marketing agreement that makes it the exclusive reseller of 30,000 software titles on Excite. Financial terms were not disclosed.
This latest agreement comes on the heels of software.net's $21 million marketing deal announced last month with America Online.