RealTime IT News

WhoWhere?, in Strategic Marketing Partnership

WhoWhere? Inc., a provider of free Web-based communication and collaboration applications, entered a strategic e-commerce and marketing partnership with Barnes & Noble's online counterpart,

As a part of the agreement, Mountain View, CA-based WhoWhere? will offer its Angelfire community and its other online community partners the opportunity to be part of the Affiliate Network, which enables end users to include the bookseller's content, search utilities, and e-commerce capabilities into their Web pages.

Angelfire members can become Affiliates and build their own online bookstores, recommending specific books to their online visitors. Affiliates can also let their visitors browse books by linking to different subject areas on the site or search using the search engine. Affiliates earn a commission on every book sold to customers they refer to

WhoWhere will also create a branded version of PeopleCity, WhoWhere's free personal home page service. The service, to be called "BOOKPLACE.COM," will offer a free home page to anyone interested in creating their own online bookstore through's Affiliate Network. Financial specifics were not disclosed.

Also, will offer users of Mail City, WhoWhere's free Web- based e-mail service, the opportunity to subscribe to free custom e-mail newsletters from, keeping them informed of new releases, bestsellers, and special promotions.