RealTime IT News

Rewards Network Signs Canadian Airlines

Online marketer Netcentives Inc. has added Canadian Airlines to its ClickRewards Shopping Network.

Under the agreement, Netcentives will be the exclusive online rewards partner for the Canadian Plus frequent-flyer program.

Individuals who earn ClickMiles by shopping at ClickRewards' online shopping sites can redeem them for travel awards, hotel and car rental awards and other promotions through Canadian Plus.

Canadian Airlines is the tenth airline to forge such an alliance with Netcentives, whose ClickRewards Shopping Network includes more than 70 online merchants and more than 2.4 million members.

Netcentives consumer programs are the exclusive points-based Internet promotion networks to award frequent flyer miles from ten leading airlines, including America West Airlines, American Airlines, British Airways, Canadian Airlines, Continental Airlines, Delta Air Lines, Northwest Airlines, TWA, United Airlines, and US Airways.