DoubleClick Acquires DoubleClick Iberoamerica
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DoubleClick had held a 10 percent stake in the joint operation, an ad network aimed at a Spanish speaking audience.
As a result of this agreement, DoubleClick Iberoamerica becomes a wholly owned subsidiary of DoubleClick and will continue to manage its network of Web sites, including AltaVista Magallanes. Terra will continue to advertise on DoubleClick's global network.
"Terra has been an excellent partner," said Barry Salzman, president of DoubleClick International. "Terra's support has helped us to develop a network of sites with an important share in the Spanish speaking market. We will keep working with Terra as our client, in Spain and Latin America."
Terra Network S.A. is a content provider, as well as one of the leading ISPs in the Spanish/Portuguese speaking world.