RealTime IT News

Inktomi Signs with Freeserve, Says Web Has Billion Documents

Inktomi announced Wednesday it has signed with the UK's top portal Freeserve to become its search engine of choice.

The two companies followed up on the announcement with the estimation that the Web now boasts over a billion documents, a statement made to emphasize the importance of search engines.

John Pluthero, chief executive of Freeserve, said the Inktomi search engine would not only provide general Web search capabilities for Freeserve users but would help them explore the UK-oriented content on subjects such as education, sport, music, travel and technology.

"Additionally, advertisers on Freeserve will now have the opportunity to offer highly targeted advertising based on key word search," said Pluthero.

In a separate announcement Wednesday, Inktomi said it has created one of the world's most extensive multimedia indexes, containing over 2.5 million media files. Among the media types it covers are Real Networks, MP3, MPEG, AVI and .wav media files.

Inktomi has been working with NEC Research Institute on a new study that shows the Web's phenomenal growth to over a billion unique pages. The latest WebMap index shows that Inktomi's search agents have located this number of documents, making it the first search engine to reach this milestone.

Steve Lawrence, research scientist at NEC Research Institute confirmed the figure.

Inktomi uses what it calls Concept Induction technology to model human conceptual classification of content. It tries to discover all the conceptual linkages among documents, selecting just the highest quality and most relevant content.

Freeserve's John Pluthero said he was pleased with all the enhancements to the Inktomi Search Engine.

"Inktomi's scalable and highly customizable technology will allow us to offer the most relevant, comprehensive search results to our customers," said Pluthero.