RealTime IT News

Styleclick.com Expands Into Asia

Merchandising, sales, and services operation Styleclick.com said it will replicate its flagship e-commerce site for the Japanese market via a services and licensing agreement with Styleclick-JP Inc., an Internet service provider in Japan.

Styleclick.com said it will assist Styleclick-JP in building and managing the new site, receiving up-front development fees valued at approximately $1.4 million. Styleclick.com Inc. also will receive ongoing revenues via an unspecified percentage of at the new Web site.

"Styleclick-JP is able to provide us with important local expertise to enable effective e-commerce services internationally," said Maurizio Vecchione, Styleclick.com's president and co-chief executive officer. "Japan is the ideal market for us to begin global expansion."

The new Japanese site is expected to launch in March.

Styleclick.com provides retailers and manufacturers with comprehensive e-commerce services and offers consumers an enhanced online shopping experience. Styleclick.com and USA Networks recently announced their intent to form a new company by merging Styleclick.com and USA's Internet Shopping Network.

The new company, Styleclick Inc., is expected to launch as an Internet-based merchandising, sales and services organization providing retail opportunities to consumers and third-party retail services to businesses.