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Ericsson Launches Portal for Wireless Users

Tapping into the growing wireless market, Ericsson Friday debuted plans for a new portal specifically for users of mobile Internet applications.

The Ericsson (ERICY) WISE portal features customized content and search functions that can be accessed from any Internet-connected device, such as a WAP phone, a PC, or other mobile terminal.

It is designed to support operators' existing systems and applications, for example SMS or WAP based services, as well as emerging systems such as GPRS and 3G.

The portal is one feature in Ericsson's WISE (Wireless Internet Solutions from Ericsson) strategy, designed to integrate GSM and Internet technologies. WISE blends telecom-grade products from Ericsson's wireless and datacom portfolios.

"Ericsson's objective is to assist our customers in gaining leadership in the world of mobile Internet," said Lars Boman, head of Ericsson Business Unit Internet Applications. "For operators, the WISE Portal is an essential tool to attract and retain users. Telenor is recognized as a very advanced operator, and we're pleased to have the first agreement with them."

No word was provided on a specific launch date, but Ericsson has entered into an agreement with Scandinavian operator Telenor to test the portal in the Telenor network.

In related news, Ericsson Friday also unveiled a cordless home-based smart phone that uses wireless Bluetooth technology to access the Internet to provide e-mail, Web content as well as voice services.

The Linux-based device has a color touch screen for navigating the Web. Separately, Ericsson and Opera Software announced the device would use the Opera Web browser for Linux.

The device will be available at the end of the year in selected markets in the U.S., with release in Europe shortly after that.



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