RealTime IT News

ninemsn, ecorp Gain Monster Partnership

Australian Internet business ecorp and its portal site ninemsn have each announced joint venture partnerships with global recruitment network Monster.com to expand its career sites in Australian and Asian markets.

ecorp and Monster will partner to build the career site in the Asian market, focusing on Singapore, Hong Kong, India, Malaysia, Indonesia and the Philippines.

The venture will be 65 percent owned by Monster and 35 percent owned by ecorp, and will actively pursue business opportunities on the back of each partner's current strengths in Asia.

Monster, the flagship network of recruitment agency TMP Worldwide, launched in Asia last October with a Singaporean site Monster.com.sg.

"Our partnership is consistent with our strategy of forming alliances with leading players in their respective sectors, as well as our longer-term strategy to build our presence throughout Asia," said ecorp CEO Daniel Petre.

ecorp has already partnered with Microsoft to create ninemsn, with US auction site eBay to form eBay Australia, and with Charles Schwab Corporation to provide financial services in Australia.

While the ecorp deal will directly help Monster move into Asia, ninemsn's partnership will make Monster.com its exclusive job search and career content provider.

"This relationship will bring Monster to Australia's largest Web audience and add tremendous momentum to our existing Australian efforts," said Monster CEO Jeff Taylor. Monster launched its Australian and New Zealand sites last June.

ninemsn will gain instant access to Monster's global database of 300,000 job opportunities, career content pages and the recruitment site's resume building facility.

Monster will also offer ninemsn users exclusive access features such as job fairs and live chats with career consultants.

ninemsn and Monster will extend the career site's Australian and NZ efforts with an equally owned, co-branded site, planned for launch in the next few months.

The site will allow members and visitors to ninemsn properties to search for jobs, apply online, and personalise the site. Organisations will also be able to post jobs to this co-branded site.