BMG Entertainment, Universal Music Go International
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The multiple-year commitment will expand the Internet content and commerce destination from the U.S. to markets in Europe, Asia and Latin America.
GetMusic will customize its overseas offerings with country-specific content and language. Under the direction of Andrew Nibley, GetMusic's New York-based president and chief executive officer, operations will be run from an international head office in London. The first phase of the roll-out will include territories such as the U.K., France, Germany and Japan.
"Taking GetMusic international is a great testimonial to the ongoing support by both BMG and Universal Music Group," said Nibley. "By giving us additional resources to customize GetMusic for specific territories, we are able to offer our overseas customers an even more personal and engaging experience."