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IntelliSeek Buys Last Independent Meta Search Firm

Search engine firm IntelliSeek Inc. Monday acquired ProFusion.com in a deal to enhance its relevant meta search capabilities.

IntelliSeek bought out the privately-held company for an undisclosed amount and gained access to ProFusion's savvy Internet search site which attracts more than 600,000 unique users every month.

ProFusion is known for its category-specific meta search services that are quick and easy to use. Originating from a University of Kansas research project in 1995, it is one of the original independent meta search service providers, along with SavvySearch and MetaCrawler which were acquired by CNET Inc. (CNET) and Go2Net Network (GNET), respectively.

ProFusion differentiated its seek services with adaptive technology that lets users select which search engines they want to query. ProFusion also allows users to schedule their searches to be executed offline and to check for new information based on their personal profiles.

Greg Merriman, ProFusion.com chief executive officer, said the deal is a completely synergistic merger between the two firms.

"IntelliSeek is the leader on the client side and ProFusion has the best technology on the server-side," Merriman said. "By offering both client and server solutions through IntelliSeek's o-branding business model the growing Internet search market will be better served."

IntelliSeek offers consumer and professional search tools PC-based platforms known as its BullsEye 2 product line. Combined with ProFusion, IntelliSeek can offer a complete range of client and server-based intelligent search solutions for co-branding on customized portals.

IntelliSeek plans to leverage ProFusion's adaptive search technology to instantly provide search results from thousands of search sources. Through the merger, IntelliSeek also plans to fill the demand for Mac and UNIX users.

Mahendra Vora, IntelliSeek President and chief executive offiers, said the merger is a bold move for IntelliSeek.

"We have added a user base of millions, significant search technology, a dedicated team, and a robust meta search site," Vora said. "Combined with our bench strength, award-winning client products, and proven business model, we can now rapidly target new platforms and markets such as corporate portals and enterprises."



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