Williams Communications Realigns Operations, Embraces Broadband
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Williams Communications, a provider of voice, data, Internet and video services Friday added a broadband media segment to its operation in recognition of emerging lines of business.
Earlier this month, Williams Communications (WCG) announced that its Vyvx Services group will team with other providers in a new broadband media services model. The model is expected to offer customers complete management and distribution of their digital assets and associated information. Previously, Vyvx results were reported as a part of the company's strategic investments segment.
The broadband media service will be built using IBM Corp.'s Content Manager media asset management solution, Web-enabled by Ad VISUAL, and the Vyvx MediaXtranet, a network, hosting and navigation system intended to facilitate the movement of content for business-to-business media applications.
The companies' collaboration is meant to give customers an integrated full-service solution that will increase efficiencies in the creation, management, hosting and distribution of digital information, the company reports.