Autodesk Location Services Tuesday unveiled a suite of location-based applications aimed enabling wireless operators to provide marketing and other services based on the user's location.

Specifically, the company, a division of Autodesk, Inc., introduced its Autodesk Location Connect 2 at the 3GSM World Congress in Cannes France. At the core of the suite is the company's LocationLogic 2, which is a development platform for location-based services. "As we refined the applications offered in this release, we aimed to keep the end-user experience top-of-mind," says Autodesk Location Services CTO Eli Rosner. "The result is a suite of applications that are intuitive to use, promote information sharing between users, and are focused on delivering useful new wireless data services to mobile individuals that emphasize ease-of-use and reliability."

The company claims that LocationLogic enables integration of a variety of elements needed to deliver location-based services such as content aggregation and management and that it integrates with existing infrastructure products used by wireless operators.

The San Rafael, Calif.-based company also unveiled a series of location-based mobile messaging applications. that support Short Message Service (SMS) and Multimedia Message Service (MMS). "Location-enabling MMS opens the door to an abundance of data-rich services that operators can make available to their corporate and individual wireless subscribers," says Autodesk Location Services executive vice president Joe Astroth. "Location sensitivity is the key element that will enable mobile-to-mobile messaging that is highly personalized and relevant to subscribers' changing needs as they move from place to place, activity to activity."