RealTime IT News

Italy Gets a New Portal

[May 4] Italy woke up to a new portal on Thursday named Everyday.com, which comes complete with free Internet access, free email, SMS messaging, and news updates.

Everyday.com has been launched by Societe Européenne de Communication (SEC), a pan-European provider of telecommunications and related services. It will offer the services initially to its fixed line telephony subscribers on Tele2.

The content creators of Everyday.com are NetCom AB and Modern Times Group MTG AB who are also making it available in local languages for Sweden, Norway, Denmark, Estonia, the Netherlands, Austria and France.

Everyday.com now reaches SEC customers in the Netherlands, Austria and France in local languages.

Anders Bjorkman, SEC's president and chief executive officer, said SEC was building on MTG and NetCom's experience in the Nordic countries where the portal was already very popular as a family Web destination.

"By providing access to Everyday.com to our Tele2 subscribers, we are strengthening our customer relationships and creating potential new revenue streams in the form of online advertising, e-commerce and a share of local ISP network charges. We intend to launch the Everyday.com services in other European countries in the near future," said Bjorkman.

Based in Luxembourg, SEC Group has its shares listed on the Luxembourg Stock Exchange as well as in Frankfurt, Stockholm and on the Nasdaq. It provides telephony services in the Netherlands, Germany, Switzerland, Austria, France, Italy and Luxembourg, and mobile services in Luxembourg and Liechtenstein.

Among SEC's other interests are a 37 per cent stake in call center company Transcom World Wide, and ownership of billing and transaction processing service Transac.