RealTime IT News

PointCast Expands to UK, Germany

"Push" broadcaster PointCast Inc. Monday extended its service to the European market by launching new editions of the PointCast Network for the UK and Germany.

The PointCast Network is a free Internet news service that broadcasts personalized news and information directly to the user's computer using the Internet. Users select categories they want to follow and PointCast automatically sends updated news throughout the day.

The UK and German editions join PointCast's U.S., Canadian and Japanese editions. The roster of European media partners includes The Economist, ITN, the Press Association, Reuters, Berliner Morgenpost, Deutsche Presse-Agentur, among others.

Separately, PointCast also announced an agreement with British Telecommunications PLC for the UK edition. Under the terms of the agreement, BT will be the sole charter sponsor and will provide distribution through its BT Internet service. Financial terms were not disclosed.

"We've forged alliances with premier content and distribution partners to offer comprehensive, free Internet news services to Internet users in the UK and Germany," said Robert Sofman, senior vice president of marketing, business development and international operations at PointCast. "These new services will bring the same combination of rich, relevant personalized content that has attracted large Internet audiences in the US, Canada and Japan."

The UK and German editions, based on version 2.6 of the US edition and downloadable free today.