Yack To Provide Content For British Telecommunications
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Yack has inked a deal with British Telecommunications (BT) to provide online event listings across BT's multiple Internet platforms, including narrowband ISP and broadband DSL access, throughout the United Kingdom.
"We are extremely excited about bringing a broad range of Internet event listings to the millions of BT customers in the United Kingdom," said Jeff Morris, president and chief executive officer of Yack. "This relationship further strengthens our efforts to become the leading, authoritative guide to live and on-demand Web content in both the United States and Europe."
Yack's other European distribution deals include co-branded sites with UK Internet service providers FreeServe and Madasafish, entertainment portal Switch2it.com from Edison Interactive and Handbag.com.