RealTime IT News

Adobe Launches Chinese Language Web Site

Adobe Systems, Inc. has launched a Chinese version of its Web site for customers in Greater China.

"Adobe's business in Greater China has been growing very quickly and our new Chinese Web site will let us better support our Chinese users, bringing them the most up-to-date, relevant and useful information," said Amy Cheung, marketing manager, Hong Kong and Taiwan, Adobe Systems.

The site's elements include the full range of Adobe's product listing incorporating the latest free plug-ins and upgrades, free tryouts and betas for upcoming products, a helpful tips and online question and answer forums, comprehensive support databases as well as regular features and columns in Chinese from graphic illustrators and designers.

"The Chinese Web site is a key element in our marketing and support strategy to maximize the enormous potential of Greater China for Adobe and represents another commitment to the Chinese market," said Cheung.