Strathfield Expands E-Commerce Offering
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The acquisition is expected to enhance Strathfield's e-commerce strategy by both expanding the product range and giving the company access to customers who have shown a preference for shopping online.
Ozbuy was founded last year and aimed to become Australia's first Internet-based comparison and transaction products site, offering computer and electronic products from any related site in Australia.
"The Ozbuy management team will bring to Strathfield Internet sales expertise that will further enhance the group's e-commerce strategy," said Strathfield chief executive officer Andrew Kelly.