RealTime IT News Partners with Europe's

[London, ENGLAND] Global travel services company announced Wednesday a partnership deal with European hotel reservation service

In a sector where competition is especially fierce, TravelNow appears to have recognized the need for partnerships that will produce new opportunities for its services. The deal will give its customers access to ClickandGoNow's huge inventory of net rate hotel rooms in Europe. Chief Executive Jeff Wasson said there was a consistent need for expansion and development even though his site was one of the fastest-growing travel Web sites on the Internet.

"Our relationship with will help us move forward into the European marketplace. It has already opened up new opportunities for us," claimed Wasson.

Missouri-based TravelNow offers discounts of up to 65 percent on over 700 hotels in major cities and up to 40 percent on over 7,000 hotels worldwide. Its total database holds 40,000 hotels in 5,000 cities and 140 countries.

A similar operation on a smaller scale, started in Ireland in March 1999 and has established relationships with many independent hotels and hotel chains in Europe.

Ethel Power, marketing director for, said the deal with TravelNow was part of a strategy to deliver the maximum choice and value to customers.

"With's help we are now on target to become Europe's premier online hotel booking service," claimed Power.

Both TravelNow and ClickandGoNow serve both private and business travelers.