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Medexonline Tries to Shake Up European Healthcare

[London, ENGLAND] European healthcare e-marketplace Medexonline announced Monday the first phase of its attempt to shake up its market sector by launching what it calls Content and Community services for healthcare professionals.

Based in the U.K., Medexonline invites registration from workers in the healthcare industry who will then have access to in-depth news coverage of vital issues together with a variety of community and business services.

Medexonline expects to have its full ASP services online during the first quarter of 2001.

Sean Flanagan, chairman and chief executive of Medexonline, said his company believes that creating e-health communities is the way forward for this type of marketplace.

"These communities facilitate professional exchange, allow members to establish a bond of common experiences and challenges, and build networks of relationships which are ultimately key to achieving the end goal of increasing efficiency at all levels of the supply chain," said Flanagan.

As well as news, which is being supplied by Espicom, Medexonline will enable users to join discussion groups with professional colleagues in the Community section of the site. Forums will be led by recognized industry experts.

Linda Davidson, director of editorial content, said that the Content and Community areas would provide a valuable resource for users who want to find out more about e-commerce and the new ways of working.

"Day to day, we will provide attractive content which will give users a good reason to come back to us regularly, even when they're not doing business online," said Davidson.

As part of the business services being offered, Medexonline is providing participants with free Business Directory listings and an opportunity to put themselves online via store-fronts on the site.

Other organizations helping to provide healthcare information for Medexonline include NetDoctor, Supply Management and the Press Association.