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E-plicity, Bell Mobility Launch Mobile EC

[Sainte Foy, CANADA] Bell Mobility and e-plicity have introduced North America's first wireless payment processing service designed for the Enterprise market.

The product, PayLink, allows enterprise businesses with workers in the field to process and authorize their customer's cash, credit card, and corporate account transactions in real time.

The product is delivered over Bell Mobility's digital territory via digital PCS phones equipped with the Mobile Browser service.

The two companies developed their partnership nearly two years ago when e-plicity was one of the successfully funded projects through Bell Mobility's R&D program.

"The commercialization of this product is the result of Bell Mobility's Research and Development department, said Luc Arpin, senior vice-president of Quebec and Corporate Sales at Bell Mobility.

"PayLink has significant growth potential as it will benefit our enterprise customers and is perfectly aligned with our development strategy."

Enterprise in such industries as sales, transportation, delivery and in-home sales, are expected to realize the business benefits of PayLink. By enabling acceptance of financial transactions with customers in the field, businesses will have real-time information to financial account status.

As well, businesses will be able to offer their customers a payment choice-cash, major credit card, and corporate account. The credit card validation is done through BCE Emergis' secure network and its AssurePay service, which makes over 140 million transactions a year.

Bell Mobility and e-plicity's first enterprise customer for PayLink is Taxi Coop Sainte-Foy, a member of the Quebec Taxi Industry Association, representing over 150 taxi drivers in Quebec city.



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