East European Auction Server Vatera.com Launched
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[Prague, CZECH REPUBLIC] On-line auction server Vatera.com has started its activities in the Czech Republic as the fifth European country after Greece, Poland, Hungary and Turkey. It intends to succeed with C2C business, unusual so far for local Internet users.
Vatera.com is Greek enterprise founded and headed by Mr. Panagiotis Gomopoulos. It has been started as a sister company of the biggest Latin American auction server DeRemate.com with the help of venture capital from the U.S. investment fund eQuest Partners. Its primary goal is to establish business in several countries of Eastern Europe with the following intention to expand furthermore in the region.
In the Czech Republic, Vatera.com banks on the wide selection of the articles sold, from the collectibles, books, CDs and consumer electronics to the valuable art items. Services as air and entry tickets are on sale as well. "Internet auctions are becoming more and more popular nowadays both in America and in Europe. Auctions enable users to buy and sell products and services directly from their home or office. The effort of Vatera.com is aimed to establish safe site, where good entertainment is available as well as products and services. We want to be reliable and credible server matching the needs of our customers both internationally and locally," said Mr. Gomopoulos, serving as CEO for Vatera.com.
Perhaps so; but establishing not only reliable and trustworthy but also profitable auction server in the Czech Republic may be task too big for ambitious Greek entrepreneur. The only important Czech auction server, Aukce.cz, is struggling for living; local experts say it is not making any money at all. And local branch of German Offerto.de, quite successful in its home country, closed its Czech operation without warning in the autumn of 2000 after several months of marketing experiments. Czech people proved to be surprisingly conservative; for the time being, they prefer their old pawnshops.