1-0-1-0 -- ScreamingMedia -- Content provider ScreamingMedia 1-0-1-0 -- Oxygen Media -- Oxygen Media, a cable television and Internet business targeted to women, and the Academy for Educational Development, have joined forces to produce new programming aimed at stopping women ages 18-34 from smoking. "Women and Smoking: Seven Deadly Myths," an on-air and online program, is designed to empower viewers to become or stay smoke-free. The exclusive programming uses model, ex-smoker and anti-tobacco activist, Christy Turlington to show women the decidedly unglamorous, deadly consequences of smoking. The 17-minute television program will air exclusively on Oxygen television beginning Monday February 5. In addition, ThriveOnline.com, Oxygen's health website, will present a 10-minute video-stream version of the program.
and Australian content play BecomeMedia have inked a licensing agreement to provide ScreamingMedia's web and wireless-based content to enterprises in Australia and New Zealand. In addition, Australian and New Zealand-based media companies will have the opportunity to join ScreamingMedia's digital content network and provide content to ScreamingMedia's client pool. "When considering a partnership we looked for the company with the strongest content solutions platform," said Rob Gamble, co-founder and executive director of BecomeMedia. "Using ScreamingMedia's infrastructure, the content will be seamlessly integrated into the look and feel of a company's website, intranet, extranet or wireless network."








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