KIISFMi is the product of Los Angeles radio station 102.7 KIIS-FM, a subsidiary of Clear Channel Communications, and Hot Radio and Hot Radio Networks, a division of InXsys Broadcast Networks, the broadcast division of BuySellBid.com.

GEO Interactive's Emblaze technology enables streaming audio and video content to be viewed and interacted with in real time from the moment a Web site is accessed, on any platform, with minimal delays, and without preloads, downloads, caching or buffering.

The multimedia content simply plays by streaming in real time from the Web site of a remote server using a standard telephone line via a modem at 14.4 kbps or 28.8 kbps.

Emblaze enables animation and video with full-frame content change whose length is limited only by the size of the hard drive of the Web-site server.