New York's newest daily newspaper, The New York Sun, rolled on to the streets of Gotham today, riding a wave of media coverage about its audacious launch amid a lousy ad market.

In the digital realm, however, the publication, which has raised about $20 million from investors including Canadian media mogul Lord Black of Crossharbour, is a no-show. A spokesman said the newspaper hopes to have a Web version up in about a month. Currently, the Web site http://www.nysun.com contains promotional information on prices for subscribing to the daily. An "About" section contains a media kit about the newspaper's backers, its launch plans and its roster of writers.

In the "Inside" box in the lower left column of the newspaper's front page is a reference to the New York Times critique site http://www.smartertimes.com, the brainchild of Ira Stoll, The Sun's vice president and managing editor.

A spokesman for the newspaper said right now the staff is concentrating on getting the newspaper to the presses and distributed. Once it has that system in place, it expects a Web version of The New York Sun.

"They will be assessing that in the coming weeks," said Tom Goodman, including how much would be offered online and the types of advertising opportunities the online component might offer.

As far as whether the publication would include e-mail newsletters, a common practice these days among newspapers large and small, Goodman said that was up for discussion too.

The 18-page broadsheet, devoted to New York coverage with a more conservative voice, is a revived version of the original New York Sun, which began in 1833. It was later taken over by the New York World-Telegram newspaper in 1950. That paper folded in 1967.

Today's issue led off featuring an interview with the leader of the "Free Iraqi" movement that wants the US to topple Iraq's dictator, Saddam Hussein.

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A column on the left side of the paper looks at a brewing battle over direct sales of liquor in New York "that could affect alcohol control laws in at least 22 states and could go all the way to the U.S. Supreme Court."

A two-column story above the fold carries the headline: "Bloomberg Facing Test Of His Stance On Welfare Reform." In the technology section, an article looks at the current rage for flat panel computer monitors and delves into whether readers should buy one.

Over 60,000 copies of the 50-cent newspaper are rolling off the presses as of today and will be distributed to over 4,000 locations in all five city boroughs.