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Solbright, I/Pro Partner for Ad Standards

Solbright announced its partnership with I/Pro to provide Web sites and advertising agencies with a standardized advertising format that will allow them to work side-by-side.

Solbright's solution is a browser-based AdSuite that enables Web sites to keep down costs while improving customer service. I/Pro's Dispatch enables advertising agencies to improve their efficiency and communication. The new partnership will allow Solbright and I/Pro to work together to help set the standards in the advertising/Web industry.

The Solbright AdSuite solution provides seamless integration with the leading ad servers, including Accipiter and NetGravity. This integration allows Web sites to make the complete process fully automated.

I/Pro's Dispatch offers the same completely automated processing for the advertising agency. By integrating the two systems, they are able to provide an end-to-end solution to the ever-growing problem of successfully managing Internet advertising procedures and applications.

For more information about the new partnership, visit the companies' respective Web sites.

For more Internet Advertising-related news, be sure to read Internet.com's daily Internet Advertising Report.