FreeShop.com Acquires CatalogSite.com
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Terms of the deal were not disclosed.
CatalogSite.com, subsidiary of Commonsite, LLC., provides users with links to hundreds of catalogs in a variety of categories. Under terms of the agreement, FreeShop will absorb all CatalogSite employees into its operations, and content from CatalogSite is set to be integrated into FreeShop over the next two months.
The goal of the acquisition is to enhance Freeshop's catalog channel found on its direct marketing site, which services more than one million shoppers, the company said.
"With this deep new selection, consumers will be able to easily find the catalogs that exactly suit their needs and tastes. It nicely broadens our catalog category and fulfills one of our customers' most requested items."