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eGain Acquires Sitebridge Corp.

Sunnyvale, CA-based eGain, a provider of customer service infrastructure for e-commerce, acquired New York-based Sitebridge Corp., a provider of real-time customer service applications.

With the acquisition, eGain said it extends its market leadership by adding Web collaboration, telephone call back, interactive messaging, and voice IP to its e-mail management system. Financial terms of the deal were not disclosed.

"The combination of eGain and Sitebridge provides a compelling solution for e-commerce companies looking to differentiate themselves through outstanding customer service," said Ashutosh Roy, co-founder and CEO of eGain. "Leading companies understand that customer service is key to the success of e-commerce efforts, and that they must offer multiple contact methods to provide the best experience for the customer."

"Our strong technologies, similar business model, and shared vision were the main attractions for this union," said Wendell Lansford, president and CEO of privately held Sitebridge. "It was clear that together we can provide more value to the market than each of us could offer independently."

eGain's flagship application, the eGain Email Management System (eGain EMS), is a Web-based "e-mail call center" that enables customer service departments to route, track and respond to high volumes of customer e-mail and Web form messages.

The addition of Sitebridge's technology delivers a full Web collaboration system, which includes interactive messaging, callback, escorted Web navigation and voice IP.



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