RealTime IT News

Paper Industry E-Commerce Site Launches

PrintBid.com, an online e-commerce marketplace for print buyers, commercial printers and suppliers to the printing industry, launched PaperDeals.com, a global auction marketplace for the $200 billion paper industry.

Leveraging the parent company's audience of commercial printers, thousands of companies were pre-registered for immediate access, along with many of the top name paper mills, distributors, converters, brokers, import/exporters, publishing companies and major corporations, PrintBid said.

"I believe this Web site will completely revolutionize this centuries-old industry which has been moving its product through inefficient distribution channels for far too long," said Terry Plummer, former vice president of sales and marketing of Boise Cascade and a a member of the start-up's board of advisors.

"This is a conservative industry, so when I heard that major paper mills like Georgia Pacific and International Paper, plus dozens of the world's largest printing and paper distribution companies, were already expressing interest before the site was even out of beta -- that just reinforced my suspicions that this was going to become a major economic force in the business."

The site is a hybrid of live auction and exchange business models, customized to the unique requirements of dealing with more than 5,000 different paper stocks.

It features lots as small as a few cartons of writing paper to truckloads of newsprint rolls. PaperDeals.com is the first of a community of sites which PrintBid.com plans to establish over the next year, all targeting the commercial printers in their fold with products and services which they buy daily.

The site offers a unique BuyNow and SellNow function. If a seller wants to move stock quickly and is willing to sacrifice optimum profit, they can do so by disclosing their "SellNow!" price -- anyone who bids that price instantly gets the merchandise.

Buyer-initiated auctions also are available, as well as Dutch and Reverse Dutch (in which prices descend with each clock tick, until all units are sold).

A small percentage transaction fee is charged to the seller once the auction is successfully closed. The site was built using Moai Technology's LiveExchange software.