dcsimg
RealTime IT News

Internet Tradeline Signs New York Today, Boston.com

E-commerce solution provider Internet Tradeline Inc. (ITI) signed a deal with Times Company Digital (TCD), the Internet business unit of The New York Times Co., to offer its services to clients of New York Today and boston.com.

In addition, ITI will serve as the recommended e-commerce provider for the Web sites of the 21 newspapers in The New York Times Regional Newspaper Group. Financial arrangements were not disclosed.

The relationship with ITI will enable New York Today and boston.com retail advertisers to establish e-commerce enabled online stores, which can be accessed directly from the New York Today and boston.com Web sites.

Users will be able to search for products and services offered by local merchants and complete transactions online.

Using its proprietary Point & Shop branded solution, ITI will build the merchants' online stores at no initial cost, as well as provide hosting and customer service support, for a low monthly fee.

New York Today and boston.com will sell the service and support and promote the merchants through their sales and advertising activities.