RealTime IT News

Food Industry B-to-B Site Launches

ecFood.com has launched as a cyber-mall type marketplace for business-to-business sales by food manufacturers, allowing industry companies to do business online "without the hassle and costs of building their own Web site."

With its new Community Marketplace, ecFood.com said it is offering a quick and cost-efficient way for food companies to get on the Internet via Company Storefronts, enabling them to promote their company, reach new customers, build brand awareness and sell products.

"The ecFood.com Community Marketplace is an easy first step for a company seeking to start its Internet strategy," said David Laukat, CEO of ecFood.com.

"For companies that already have a Web presence, the ecFood.com Company Store Program can complement that strategy and offers more exposure in a community forum with higher traffic flow than an individual site."

ecFood.com Storefronts start at $1,000 annually for production and maintenance.

Initial client companies include I.T.I., an independent company specializing in importing tropical fruit purees and concentrates, and Kawasumi Inc., a producer of teriyaki sauces, bastes and glazes which markets wholesale to restaurants, hotels, caterers and grocery stores.

ecFood.com will include a homepage index listing each company and a brief description; provide a search function by which all products are searchable by title or description; and, if business have an individual Web site, provide a hyperlink.

ecFood.com is powered by OpenSite Technologies Inc.